About us

Our mission

It is our mission to force a paradigm shift in the food system, based on 100% transparency, a shift from supply-side to demand-driven production and chains of trust among all stakeholders.

Mark Frederiks

Mark Frederiks

CEO
Jan-Eric Kwak

Jan-Eric Kwak

COO
Marc van Woudenberg

Marc van Woudenberg

Content Director
Jan van Gerner

Jan van Gerner

L2L Commercial Manager
Lucie Jeandrain

Lucie Jeandrain

Project manager
Maarten Klop

Maarten Klop

Projects, L2L Talents, OFF, Grounded
Tijmen Kloostra

Tijmen Kloostra

L2L Projects
Matthijs van der Klip

Matthijs van der Klip

IT Development
Matthias Pronk

Matthias Pronk

IT Development
Sarah Nolan

Sarah Nolan

EU4Advice, L2L Ambassador Ireland
Maria Fritz

Maria Fritz

Impact Hub Karlsruhe, L2L Ambassador Germany
Andrea Camargo

Andrea Camargo

L2L Ambassador Colombia, Refi Collective
Theo van Brussel

Theo van Brussel

TvB Advies
Pieter Pekelharing

Pieter Pekelharing

The Microbiome Center
Peter van der Fluit

Peter van der Fluit

Chasm Group
Marc Heijdeman

Marc Heijdeman

Compazz Foundation
Pieter Pekelharing

Pieter Pekelharing

The Microbiome Center
Peter van der Fluit

Peter van der Fluit

Chasm Group
HRH Prince Carlos de Bourbon de Parme

HRH Prince Carlos de Bourbon de Parme

Rollout timeline

2013-2018

Largest farmers market / restaurant Food-y-Market (2013)
First farmer collective established (2014)
Pilot UMC restaurant Utrecht Science Park (2014)
Launch Haje Streektransferium Nieuwegein (2014)
Launch Local2Local e-commerce platform (2015)
Food-y-Fort festival (2015 & 2016)
GAIN Transition Model (2017)
Partnership with Flevofood (2018)
Initiator Operation Food Freedom (2018)
Start Smartchain H2020 (2018-2021)
Initiator of Task Force Short Chain (2018)

2019

Initial AMA rollout plan; foundation (2019-2021)
Local2Local reaches 1 mio in revenue
Impact Hub Accelerator Program

2020

Start AMA working group
Cross-KIC pilot project SFSC Amsterdam - Flevoland
Collaboration Zuidas network
Launch reversed market place

2021

AMA rollout plan: end of inspiration phase, start of activation phase
Partnership Oregional SFSC, Boeren van Amstel, ProeVKantoor
Blockchain-integration L2L-platform

2022

AMA rollout plan: end of activation phase, start of execution phase
Strategic partnership Unisot (BSV)
Inspiration phase Vital Food Community
Strategic partnership Bionutrient Association
REACT EU-project Data Value Center Agri & Food Short Chain
Start EU4Advice

2023

Founding of Short Chain Collective NL
Partnership with Land van Ons
Launch Operation Food Freedom hubs
AMA rollout plan: end of activation phase, start of conversion phase
Launch of EU4Advice / FoodCLIC Living Lab AMA